With three top-class venues across the country set to host Made in the Midlands and Made in Yorkshire members, there is expected to be 300+ attendees in total at the Backing Britain 3.0 in-person fringe events, which will complement the online expo.
For the next instalment of Made in Group’s famed exhibitions, there will be three locations throughout the Midlands and Yorkshire - Derby, Leeds and Wolverhampton - giving both Made in the Midlands and Made in Yorkshire members the chance to connect.
These locations allow for the most number of members possible to be able to attend at least one venue, whilst not needing to travel too far. Therefore, this “Backing Britain 3.0 Expo” also aims to far reduce the environmental impact which has been seen in previous exhibitions.
Backing Britain 3.0 will see the launch of Made in Group’s brand new virtual directory, which will comprise Silver/Gold member expo stands, all year round. Through using Matterport cameras and technology, this will also allow people to visit members’ premises using 360° immersive features and (optionally) VR headsets.
Looking at what you can expect from the physical events at the 2022 expo, Made in Group plan to book world-class venues, with delightful refreshments, and state of the art technology.
This technological aspect will form the link between the physical and virtual side of Backing Britain 3.0. For example, each physical event will give those in attendance the option to choose which member's factory to visit, through a virtual floor plan of QR codes, and virtual reality headsets scattered around the in-person venue. This technology aspect will of course be optional however, meaning that those in attendance can choose to live fully in the “real world” at these physical events if they would prefer!
To confirm your expo stands as a Gold/Silver member - or to enquire about upgrading to this membership level or joining the group - get in touch with a member of the Made in Group team today.