Manufacturing Growth Strategies Unveiled: A Conversation with Johnathan Dudley

By Made In Group
schedule12th Jan 24

Made in the Midlands Organises Event to Propel Manufacturers into ‘Thrival’

In a significant development for the manufacturing sector, Jason Pitt and Johnathan Dudley recently met to discuss the upcoming event, Manufacturing Growth Strategies, organised by Made in the Midlands. The event, which will take place on the 3rd of April at the offices of Crowe in Oldbury, aims to empower manufacturers in developing robust growth strategies for their businesses. Johnathan Dudley, a Partner at Crowe and Head of Manufacturing for the national audit, tax, advisory and risk firm, is set to be a keynote speaker at the event.

The conversation delved into the current state of UK manufacturing, with Johnathan coining the term ‘thrival’ to emphasise not just surviving but thriving in challenging economic times. Johnathan stressed the importance of businesses identifying opportunities amid economic downturns, citing the recent increase in insolvencies as a catalyst for change in the industry. He outlined a strategic approach to doubling the benefits and halving the risks, encapsulating the essence of what he terms "the art of thrival”.

As the discussion turned towards Backing Britain, Johnathan, a proud Brit, expressed his belief in leveraging the positive aspects of the British brand internationally. He emphasised the global significance of products made in Britain, citing examples such as Jaguar Land Rover cars being more popular in the United States than in the UK. Dudley's perspective on Backing Britain extends beyond patriotism, focusing on utilising the tradition and brand of Britain for economic success.

Johnathan’s personal connection to manufacturing became apparent as he revealed his background in a manufacturing family. Reflecting on his father's challenges, he underscored the importance of accountants not only managing numbers but also actively engaging in problem-solving and strategic planning. This personal experience shaped his approach to accounting, emphasising the need to be proactive and forward-thinking.

Addressing the challenges of differentiation in the competitive field of accountancy, Johnathan highlighted Crowe's leadership in various sectors, with manufacturing being a prominent focus. Rather than benchmarking against competitors, he stressed the importance of anticipating and addressing clients' future needs, setting Crowe apart in the marketplace.

The interview touched upon Johnathan’s journey, starting with his decision not to attend university, and opting for a specialised course while working on the shop floor of his father's factory. His authentic and hands-on approach to accounting, learned from his father's experiences, has driven his passion for helping businesses navigate challenges and thrive in the long term.

In closing, when asked about the best piece of advice he's ever received, Dudley emphasised the value of giving back. He highlighted the significance of providing value to others without expecting immediate returns, a principle that has guided him throughout his career. This advice, rooted in generosity and long-term thinking, encapsulates Johnathan, and Crowe’s, approach to both professional and personal success.

The Manufacturing Growth Strategies event on the 3rd of April promises to be a crucial platform for manufacturers seeking insights and strategies to propel their businesses forward. With Johnathan as a key speaker, attendees can expect a wealth of knowledge and practical advice to navigate the challenges and opportunities in the ever-evolving landscape of UK manufacturing.

To register for this event visit the Growth Strategy Event for the Midlands 

 

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