The Future is Digital: How Being Part of BB2022 Gives You the Competitive edge

By Made In Group
schedule15th Sep 21

The fourth industry revolution is upon us and if we don’t act now it's likely that we will be left behind. Industry 4.0 is set to be a fusion of emerging technologies from advanced analytics and big data to computer integrated manufacturing, additive manufacturing and digital modelling. 

Whilst everyone has their own idea as to what industry 4.0 will look like, many of us haven't thought about how the digital era will bring about change to the way we sell. Over the course of the 2020 pandemic and beyond many businesses have diversified to markets, changed their business processes and have even updated their website to e-commerce. 

With this in mind, manufacturers need to understand how they can sell their products and services online. The question is, how do we do this without allowing customers to see products and capabilities first hand?

The Backing Britain 2022 expo is set to be the biggest event from the Made in Group yet. We have taken the best of in person networking and online technology to create a hybrid exhibition that is set to take your company into the future. 

Alongside three in person events in Wolverhampton, Derby and Leeds exclusively for members, the events will run alongside a 3D virtual exhibition not seen anywhere else. As to be expected with a virtual exhibition, you will be entitled to a 3D stand where visitors can interact with content and people. 

However what makes Backing Britain 3.0 different to others is the virtual reality experience and offering of digital twins that can be used outside of the exhibition format. With an expected 3,000 visitors, each will receive the Backing Britain 3.0 expo show guide with a recyclable pair of 3D goggles. With these goggles they will be able to take a look around your company facility or product offerings as if they were there. Using matterport technology, the 3D digital twin will be yours to keep for your website, sales team and more.

What are you waiting for? As a gold, silver, patron or platinum member you have a FREE stand at the expo. All you need to do is fill in the registration form that was sent to your company recently by 31st October. If you do not have the form please contact our Events Co-ordinator at [email protected].


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